AppLovin

API keyAdvertisingOrg connection

Org-level connection

AppLovin is connected once at the org level by an admin. The credential is shared across all groups that have been granted access — individual team members don't need to connect their own accounts.

Getting your API key

In the AppLovin dashboard, go to Account → Keys

Copy your Report Key (this is the advertiser reporting key — it scopes to your advertiser account by itself)

Paste it below as the API key

The Report Key is read-only and used only for advertiser reporting. On Belay sends it as a query parameter to the AppLovin Report API on your behalf — you never paste it into a URL yourself.

Ready to connect?

Permissions (scopes)

These are the data scopes On Belay can be granted for AppLovin. Your org admin controls which scopes are enabled per group.

Scope	Description	Access
`advertiser_report:read`	Advertiser reporting (impressions, clicks, spend, conversions)	Read only

Troubleshooting

"Invalid API key" or "Unauthorized" error

Double-check that you copied the full key without any leading/trailing spaces. Some platforms show a truncated preview — make sure to copy the full token. If the key was generated with restricted scopes, verify it includes the permissions listed above.

Connected but Claude can't access data

Check that your group has been granted access to this integration in On Belay → Groups → [your group] → Integrations. Also verify the specific scopes your group is permitted to use match what your query requires.

The key expires or stops working

Some API keys have expiration policies. Generate a new key in AppLovin and update it in On Belay → Integrations → AppLovin → Update key. Consider creating a dedicated service account or machine user for On Belay so the key isn't tied to a personal account.

Still stuck? We're happy to help.

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